Not every user will stick around for the full duration of your livestream, but staying live longer will give more users the chance to log on and catch a glimpse of your broadcast. Check your audience insights by going to your profile settings and selecting the Analytics tab to see when your audience is most active. You’ll want to go live when most of your followers are online. Here are a few tips to help get the most out of going live on TikTok: Most social networks have a livestreaming feature, but what makes TikTok unique is that it allows followers to show their appreciation in real time by sending virtual gifts, which can be redeemed for payment. Live Gifting is one of TikTok’s most useful features for creators looking to monetize their content through livestreaming. Instead, Unxpectd invites followers to get to know the brand’s founders on a more personal level, bringing them along for its brand-building journey. What works with Unxpectd’s TikTok account is that it’s rarely used to directly promote its products. Since graduating, the team has relocated to Los Angeles, where they still dye and embroider their own products-when they’re not creating fresh TikTok content. Unxpectd’s TikTok account had its first viral hit in December 2020, and in just a few months, the size of its following skyrocketed. But when the group took to TikTok to promote the clothing they were hand-crafting in their parents’ basements, their lives changed forever. Owning branded merch gives your fans a more personal connection to your work, and every follower that wears your merch spreads the word about your business.Ĭlothing brand Unxpectd was originally conceived as a school project by six high school seniors. Selling print-on-demand products even has benefits beyond revenue. You might sell t-shirts, tote bags, pillow cases, hats, coffee mugs, stickers, notebooks-or any combination of products. Any creator-whether they’re a dancer, singer, or comedian-can make and sell merch to their most loyal fans.Īnd with a wide variety of print-on-demand companies, there’s a ton of merchandise to choose from. Selling your own products on TikTok is great for monetizing nearly any type of content. And even if you’ve joined the Creator Fund, it’s still a good idea to have additional streams of revenue. If you’re just starting out, there are a lot of other ways to monetize your account. The Creator Fund is a great idea if you’ve already established a following, but it can be very exclusive, and steady payment is not always guaranteed. Revenue from the Creator Fund can vary from user to user, and is calculated based on factors like the size of your audience, the quality of your user engagement, and the frequency of your TikTok posts. Users who’ve built up a substantial following might consider making money through the TikTok Creator Fund. Let’s go over some of the most common ways users earn money on TikTok. From sponsored content to organic marketing, the opportunities with TikTok are virtually endless. There’s no single approach to monetization, but the highest earners usually maintain a number of complementary income streams. Your account must adhere to the TikTok Community Guidelines and terms of serviceĭeciding how to monetize TikTok users becomes easier once you’ve gained a deeper understanding of your target audience.
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